Tech Marketing Rewired

Tech Marketing Rewired is your front-row seat into the minds of the best tech marketers, brand leaders, and technology builders in the game.

I’m Kevin Kerner, and each episode is a conversation with smart friends, some leading the charge at B2B brands, some building the tech shaping the future of marketing, and all of them rethinking what actually works in a space that’s moving fast. We get into what’s next, what’s working (and what’s not), and how to scale marketing in a way that doesn’t burn everyone out. It’s honest, forward-looking, sometimes a little nerdy, but always practical and grounded in real-world experience. If you care about where B2B marketing is headed, you’ll want to tune in.

Guest

Kristen Brooks

Kristen Brooks is the Senior Director of Product Marketing at Auctane, where she leads go-to-market strategy across both PLG and enterprise motions. She’s worked at the intersection of messaging, pricing, and growth at companies like Brightspot, Bazaarvoice, and Cisco — and has deep experience scaling product marketing systems that actually drive revenue. Y

ou can follow Kristen on LinkedIn, where she shares insights on go-to-market strategy, product launches, and the evolving role of product marketing.

https://www.linkedin.com/in/kristenlsbrooks/

Guest appearance on:

Translating a Founder's Vision into a Scalable GTM Strategy with Kristen Brooks of Auctane